Ironman

As collateral to a Florida Safety Chamber Council annual conference put on for the state, we were asked to produce an inspiring short film, documenting a board member’s journey as she prepares and participates in the Iron Man triathlon. The event took us to Madison, Wisconsin, where we followed alongside Katie in the brutal wind, rain, and cold to capture her story. In the end, we edited the piece to inspire business owners in Florida to continue growing and to face obstacles head on, just like Katie did in the triathlon.

Writer/Producer:
Rob Kerr

Director/Producer:
Vy Nguyen

DP/Editor:
Ethan Caswell

Audio/Swing:
Corey McHugh

Post Audio:
Kyle Jones

Client:
Florida Chamber of Commerce

Client Producer:
Katie Yeutter

On-Location Tough weather

While on-location in Madison, Wisconsin, we were faced with tremendously cold temperatures, non-stop rain, and cutting wind. We knew that this was going to be a brutal race for the participants and that gave us so much respect for Katie as she powered through to complete the triathlon, despite these tumultuous conditions. We compared that day to having jumped into a freezing pool with all of your clothes on, getting out to go about your day without ever completely drying up.